You know that feeling of frustration when a problem you knew was going to happen happens, but nobody tried to do anything about it? You’re not alone.In the book Upstream, the author, Dan Heath, makes the argument that most organizations focus their time and energy on solving problems. What if instead they focused on preventing them? How much better off would those organizations be?Isn’t that the crux of what we are trying to do as risk managers?During this session, Chris will walk you through the common problems with building a culture of risk awareness, practical tactics to overcome them, and leave you with some questions to help decide whether your changes are making a difference.